Unit 2-3: What Social media platform is the best to use for a business?

For this task we had to work in our groups to do different types research into social media platforms being used for business and which is the best for business. After we had done all the different types of research such as primary research, secondary research, qualitative and quantitative, we put it all into a power point to showcase. We did the research so we could use it when we make a page for our studio and so we could use our knowledge of the media platforms to help our industries in the future.

Here is the PowerPoint: social media platform

The PowerPoint contains reviews of each of the different media platforms we researched which is secondary research on different reviews on social media platforms and rating each social media from that review but also comparing the data of the social media to each other.

The next slide contained what the main social medias are used for different businesses which is primary research, what Josie did was she sent emails to different businesses asking what social media do they use to advertise and promote their business and why. This would help to show what social medias work the best as professional businesses use them to advertise their businesses.

After that slide was the Pie charts of surveys which show the results of the survey that Ben did, the pie charts were “how much social media do you use per day?”, “what do you use social media most for?” and What is your most used social media platform?”. The next slide did a summary of the pie charts, showing the percentage of each answer followed up by the next. This would help to show a visual of the results we got from the survey.

When we presented, each of us presented the slide with our own work on, this would allow non of us to be confused when explaining a slide. We presented well, we all talked clearly and towards the class and each of us was able summerise each slid so we didn’t bore the class. We found out that Facebook is the best social media platform for a business but can be improved by using Instagram to promote the page.

 

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